1st SEO Step Theme Determination
Define your Business & Target Audience
The first step of any business starts with business analysis. Determine what kind of services/products your website is going to provide and what kind of audience/visitors you want for your website?
Competitor Analysis
Find your competitor websites and analyze their strategies, the keywords they use, the techniques they applied. With the help of Competitor analysis you will find out what is working and what is not working, which will help in your SEO process.
Keyword Research
Make a list of keywords used by your competitors and those your target audience would search for. Use the keyword research tools like Wordtracker, Overture to get more keywords for your related search terms. After that refine your list and select your final Targeted keywords.
2nd SEO Step On-Page Optimization Techniques
- Home Page Optimization
- HTML Tags Optimization
- Title Tag Optimization - Optimize your title tag based on keywords selection (upto 68 Characters)
- Meta Description - Optimize your description tag based on keywords selection (upto 168 Characters)
- Header Tags Optimization - Based on Keyword Selection• Alt Tag Optimization• Site content Optimization
- Site Images Optimization
- Site Map & 404 Error Page Optimization
3rd SEO Step Website Design and Structure/Information Flow
- Directory Structure (Information Flow)
- Internal Navigation Optimization
- Blog(s) on Theme of the Product or Services
4th SEO Step Off-Page Optimization Techniques
- Directory Submission
- Article Submission
- Social Bookmarking
- Press Releases
- Web Forums Participation
- Social Media Activities
- Link Building
- RSS Feed Submission
- Blog Commenting
- Forum Posting
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